REDEFINING STRENGTH
FOR WOMEN WHO ARE
MADE FOR MORE

  • Training

    WHY A CHARITY BIB FOR THE NYC MARATHON IS THE HOTTEST TICKET IN TOWN

    Marathons are booming, with record-breaking numbers of runners raising funds—charity spots have huge waitlists. What’s driving this cultural phenomenon? Grace Cook laces up. 

  • Style

    THE RUGBY SHIRT IS A FALL FASHION FAVORITE

    The preppy sport staple has been reinvented as a fall fashion off-pitch favorite, as women’s rugby continues to rise in popularity. 

  • Training

    HOW DO YOU KNOW YOU NEED A WEIGHT BELT?

    Embraced as a cult gym accessory, weightlifting belts have become a symbol of feminine strength—and a flex for social media.

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ABOUT DANIMÁS

Danimás exists to support the Athlete of Life™ on her journey for more. Rooted in the belief that strength forged through training becomes the catalyst for transformation – in the gym, at work, in life. Founded by Dany Garcia, Danimás is a universe where muscle is the ultimate luxury and female power is amplified.

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  • Being MÁS

    HYROX, BREAST CANCER, AND ME

    She was diagnosed with breast cancer—but strength training saved her. How one woman fought her way through treatment and wound up bagging a personal best in Hyrox.

  • Style

    IS ATHLOS NYC THE MET GALA OF SPORTS?

    The all-women’s track and field event raised the stakes on the track—and in the stadium, the fans were serving some serious looks.

  • Culture

    ALL THE COOL GIRLS GET FIRED, APPARENTLY

    Kristina O’Neill and Laura Brown are flipping the script on being let go, with a new book full of whip-smart advice, warmth, and humor.

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Our weekly newsletter, THE MÁS, features original storytelling with world class features on training, business, style and culture. Stay in-the-know by joining the community — together with Danimás, embrace strength as a way of life.

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